Here's What's New at HSR...
The Home Staging Resource will regularly send you emails with the subject "HSR Member FYI" in order to let you know what is currently going in within the home staging industry, what's been added to the training and the Home Staging Resource. The beauty of online training is that we can keep your business current and up to date with the latest resources available.
I also post a lot of interesting content in my social profiles, so if you haven't connected with me on Facebook, make sure you do, so that when I feature your work in my blog I can tag you on FB to let you know: https://www.facebook.com/hsraudra
Also, it would be great if you "liked" us on Facebook, so you can see the updates there as well: https://www.facebook.com/homestagingresource
Latest Member FYI's in the last six months...
August and September Updates
NEW Staging Report in Canva!
You must first create your FREE Canva Account if you haven't already, so go to Canva.com to do that.
Watch the quick video above to see how to get the most from this Canva Template!
Staging Report Long Version with Table of Contents
Watch the quick video above to see how to get the most from this Canva Template!
June-July FYI News
Brand new Website WORCS section and updated Designer Websites discounted for HSR Members!
Check out the New and Improved Designer Websites
March-May FYI News
Brand new NAR Stats for Home Staging and Canva Templates for HSR Members!
Check out the New Statistics
January - February FYI News
November-December FYI News
Hope your holidays are wonderful! To make them even better, I added a brand new video on how to shop to the trade at a new vendor I think you're going to love!
Check out the New and Improved Shop Like a Pro Section!
September-October FYI News
May - August FYI News
How to Take Your Business Remote During Covid - 7 Video series walks you through the automated process, using zoom/facetime, so you can work while staying safe:
https://www.homestagingresources.com/grow/
April FYI News
Have you noticed our new look at HSR? We are redoing the front of our website to update our image, brand and message...hope you like it:
https://homestagingresource.com/
Also, I'm still doing my weekly happy hours, so check this page for the latest replay and information:
https://www.homestagingresources.com/grow/
March FYI News
There's A LOT going on at HSR and our industry, as well as the fact I've been going live on Virtual Happy Hours every Wednesday since this crisis hit. Here's the latest members news... 1. A-Z Guide to Offering Remote Staging and Design Services Update - If you haven't downloaded my "A-Z Guide on How to Go Remote with Your Services" here is the direct link to the guide PLUS imagery resources: https://www.homestagingresources.com/work-remotely-training/On that page, some of you have shared your success with the guide which is VERY cool! Ann Struve shared how she used it to upsell a Full Service Design package! I would love to hear your successes and share them to inspire others in the next happy hour, so please comment on that page;) 2. Join me for a Virtual Happy Hour Wednesdays - Of course, you all are my favorite people, so I love to see you on these live, session every Wednesday at 3pm pacific/6pm eastern https://event.webinarjam.com/channel/virtual-happy-hourto see the last happy hour replays, go to my blog since they had a TON of great information in them - https://www.homestagingresources.com/blog/ 3. RESA Awards Submission - This is a great time to organize your photos and submit them for awards! You can also nominate someone you think has been influential in this industry for free: Click here to submit for your award or go to this link: https://resa.awardsplatform.com/ 4. Insurance for Home Stagers Has Improved - Judy from Penex who has always been our industry icon for insurance has upgraded her policies and information, as well as created a page just for stagers where HSR is the preferred training company! I added them to the top of the Members Area Black Book, so check it out: https://www.homestagingresources.com/members/member-black-book/ 5. No Penalty Renewal Payment Options - We get that times are tough for all of us, so we added long-term, no-penalty payment options for our valuable members who want to continue their training access and directory listing (up to a 5 month split pay): https://www.homestagingresources.com/renewals/ I hope all this is helpful to you during this difficult time...please stay safe XOXO |
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December/January Member FYI News
We Need Your Staging Statistics - This year promises to be BIG for our industry and one of the greatest ways to sell staging is through recent statistics. I've shared my method of getting stats with RESA who is doing an industry wide stat collection campaign, so click on the link below (if you've staged more than a couple homes) to give them your 2019 staging stats (it only takes a few minutes I promise): http://survey.constantcontact.com/survey/a07egr4wiogk3f04amj/_tmp/greeting I Need Your Advice! One of my goals for 2020 is to create a GORGEOUS magazine featuring your great work from Stagers Connect along with your stories and staging tips. When your work is featured, you can brag on your site/social and this magazine is designed to elevate our industry since it will be beautiful. So...I need your advice...please go to Stagers Connect and vote on the best magazine title from the many choices I give in my poll: https://www.facebook.com/groups/stagersconnect/ NEW Marketing Materials Section - I've added more Canva Templates to the Members Training Area and this time it's in the form of brochures and business cards. In a quick video I show you how to easily take the verbiage we've created for you and add it to another Canva brochure template if you want. Canva has cheap pricing for marketing materials and I like that it's super easy to use to check it out Here's a photo of what one of the brochures looks like and you can see how easy it is to swap your name, info, photo and then print... |
| | | There are multiple styles of business cards and brochures for you to use. Going to the Las Vegas Market this Month? One of the wonderful "perks" about being a home stager is that we get to shop wholesale at the Furniture Markets! I have a detailed training in the Members Area about how to shop the Vegas Market, what kinds of deals you can get and where to go. I know that with all the resources, sometimes training like this gets buried, so I wanted to remind you to make sure to go there and watch that training before heading to the Market. (Unfortunately, I'm not going this month but will be there in July just after the RESA Convention): Members Training Area>>Week 2>>Vacant Staging Section
I also HIGHLY recommend taking the market tour with HSR Grad, Michelle Minch where they give you their expert buying advice and connect you with reps from the best resources. You can sign up at this website link below: https://www.shopfurnituremarkets.com/ I'm Speaking at RESACon and Would Love to See You There! Yep, I'm speaking at this years RESA Convention that is July 23-25 in Las Vegas, so please make it a goal to attend this year as I promise you will LOVE it: http://2020.resaconvention.com/ I host the best pre-party of the event in a private suite just for all of you, so you will meet a TON of fellow HSR people and get a huge, inspirational boost to your biz. Financing for Bulk Furniture Buying Speaking of shopping...I recently watched a RESA webinar on how to finance for large inventory purchasing and thought it was interesting to share with you. It's a staging inventory financing company that has worked with large scale stagers and their website is at: https://rrfinancialusa.com/ Tell Rod that I sent you and feel free to watch the RESA webinar replay by clicking here to see his presentation. Don't Forget about Your Free Airbnb Training in the Members Area I've seen a lot of webinars on Airbnb staging and want to remind you that I created a fantastic training on this subject based on the many members who are doing this kind of work. I also walk you through how to market this service, so make sure to check out the training you already have available to you as a HSR Member: HSR Member Area Home Page>>Week 3>>Day 16>>Airbnb Staging Here's all the good stuff I went over in this brand new HSR Training Section... |
| | | Join the RESA Buying Group for Best Priced Furnishings! Bad News - Global Design Dealers is not taking anymore dealers BUT the Good News is that the RESA Buying Group (which is FREE for RESA Members) has some incredible vendors where you apply in one place. I recommend you check it out since it's more than worth the price of RESA Membership |
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October/November Member FYI News
I just wrapped up my last live webinar of the year on 2020 Design, Staging and Color Trends and posted it in the Design Modules section, Day 19 so if you missed it...you'll want to watch the replay there!
Design Modules>>Trends
NEW AirBNB Staging Section
We did a live webinar for Members Only on Airbnb Staging and Design that was AWESOME! In fact, so many of you want to start doing this kind of work, that I made it a new section in the training, so make sure to check it out and download your forms...
NEW iPhone Photo Editing Hack
I shared an insanely easy way to make your photos look instagram-worthy in 10 seconds, so check out that blog post
https://www.homestagingresources.com/awesome-photo-editing-hack/
August/September Member FYI News
New Page 1
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So summer is over and I'm adding a TON of cool stuff
to the training, so grab your favorite beverage and
take a minute reading through this Member FYI!:-)
I promise you will LOVE IT!
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1. NEW CANVA Section in the HSR Training! (Under the
HSR Library menu item)
Canva has a new technology that allows me to
GIVE YOU ALL MY TEMPLATES...woot!
This means you simply click on the link for the
Staging Cheat Sheet, Red Flag Checklist, Realtor
Handout, Staging Stats, Top Ten Imagery etc..
and those templates go into your own free, Canva
account.
You then can edit it to your heart's
content...change colors, fonts, photos, etc...
In fact, I'm going to be creating many more of
these in the future for you, so stay tuned!
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2. NEW Live Training Event for HSR Member's Only-
How to Add Airbnb Staging and Design to Your
Business Model
I've been talking to those of you who have
done these kinds of projects and compiling tips and
strategies, so If you think you may want to do
this...join me!
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When: Thursday, Oct. 3 at 11am (pacific time
which is 2pm eastern time)
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How: Go to the EVENTS Section in the training
and sign up!
You will LOVE this new, MUCH more detailed section,
so cheers to your business!
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3. HUGE Marketing Promotions Just for You - Get
Featured!
Stagers Connect has been going off with amazing
contributions, so I want to THANK YOU all for being
the AMAZING community that you are!
I have big plans for all of us, so here's how you
can be featured in the HSR Blog (goes to 40K people
AND/OR the NAR Blog which REALLY gives your business
traction):
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Staging Eye-Candy Posts - Meanwhile,
keep posting your amazing transformations on
the
Stagers Connect Facebook Group as we
pull them every month and then re-share
later in posts for both HSR and NAR once the
home has sold (I've got my bestie Gina
working on this)
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If you're not in Stagers Connect, you are
missing out...this is an HSR Membership
benefit:-)
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4. NEW Staging Toolbox Items Added to Products I Love...
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Thanks to TJ McArdle who started a lively discussion on
"What's in Your Staging Toolbox"!
I just added a few more toolbox items to the
"Products I Love" section in the training that
includes an easy room measuring tool, the best light
bulbs to buy and more...tips from RESACon
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I'm still completely hyped about the webinar I gave
two nights ago...I think it could have been my best
one yet and the feedback was AMAZING!
The webinar replay is still up, so if you want to
know more about E-Design, then you will love, love,
love this webinar training...
 The Benefits of E-Design for Your Business and
Your Clients
My Favorite Technology Choice and How They Are
Doing Great Things
Mistakes I've Seen People Make
How to Price Your Packages
The Client On-Boarding Process, Marketing and so
much more, so if you have time you may want to watch
this fun event...
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May/June HSR Member FYI...
1. NEW Vacant Pricing Training and Proposal Forms
I told you I was updating the training, and I'm done with Week 1 which should look a lot cleaner and more user friendly.The BIGGEST updates and additions have been in the Week 2 Vacant Section where I've added a new Getting Started Video, Audra's Easy Vacant Price Model, a NEW Easy Proposal Form and a whole lot more...HSR Member Area>>Week 2>>A-Z Vacant Section |
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2. NEW How to Take a Vacant Phone Order AND Photo Inspirations
I've also added a NEW video where we look at a ton of before and after photos of vacant spaces, so you can see what was done, what was purchased and start building your own inventory.Along those lines, I've redone the Seller and Realtor Order Sheet to dig a bit deeper in your vacant questioning, so you can provide a simple, per room range over the phone to pre-qualify your clients. I also created a NEW video on how to take that phone order and exactly what that conversation should look like.You will LOVE this new, MUCH more detailed section, so cheers to your business!HSR Member Area>>Week 2>>A-Z Vacant Section |
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3. VOTE for the RESA Awards AND Join Me at the RESA Convention!
Voting has begun and I'm so, so proud of the MANY HSR Members who are listed, as well as the INCREDIBLE body of work represented...here's my highlights from this RESA Awards voting:
- Love, love, love to see that so many HSR grads were voted as "Industry Influencers"! You all inspire me daily and I'm so proud that we all work to building a better industry...crazy that almost half were HSR.
- Super proud of Michelle Minch for being nominated for the Lori Kim Polk Lifetime Achievement Award! She never stops contributing to our Stagers Connect group and to RESA.
- Also happy to see a bunch of HSR grads in the Kathy Nielsen Spirit Award since I know first hand how tireless Leslie Anderson, Holly Taylor and Kristine Vowles work for their chapters and this industry...you guys rock!
- Finally, I'm super excited to have my brand new Expert E-Designers training nominated for the Most Innovative Product of the Year Award.
Please take the time to vote for those stagers who have influenced you and give credit to all of these stagers who work hard to better our industry:-).
https://resa.awardsplatform.com/The Convention promises to be a GREAT one, so I hope you can come and let me buy you a drink at our HSR Networking Party at the RESA Convention:https://resaconvention.com/(If you have questions about that, please don't email me but ask RESA directly:-) |
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April/March HSR Member FYI...
NEW Training Manual Edits and Example HSR Training Calendar
- In your feedback forms, a lot of you suggested breaking the manual up by DAY to help it better correspond with the online portion of the training, so that's what we've done.
We've also created an example of how to break up the training into a calendar and get it done in 3-weeks. This is the way I would work through the training: Day 1>>Getting Started Section
NEW Getting Started Section with Goal Planning and Form Calendars
New Logo Solution for Your Business
I've seen a lot of unattractive logos and made some logo mistakes in my 20 years as an internet entrepreneur, so we created an easy service for you to get a GORGEOUS LOGO very affordably. Even better, you can get it in Canva and edit it to your hearts content...how cool is that?! NEW Member Discounts in the HSR Members Area
We've added a few more vendors that you will want to shop at like CB2, Dillards, ZoomCasa, Abbyson Trade and Olivya Stone. The ZoomCasa allows your seller to finance the staging expenses easily and pay at the end of escrow.
NEW 2019 NAR Profile of Home Staging Statistics
NAR surveyed their members about home staging and the statistics (for the most part) are even BETTER than before!
We are putting together a BUNCH of new imagery with these new statistics for you to use in the Members Area, so look for those in the next week!
Here's an example... in 2017 only 77% of buyers agents thought staging had an impact and now it's up to 83%!
November/December HSR Member FYI...
- Added a new video to Bling Your Brand on How to Create Animation Images you can send in an email (like the one above)
- Added TWO BRAND NEW WEBINAR EVENTS for January! Go to our Events Calendar to sign-up
- Added TONS of Christmas Decorating Guides on the blog - Click Here to see them!
- Added an " as an easy way for them to shop quickly after the Consultation - Go to HSR Library>>Products I Love
- Updated the "Top 10 Reasons to Stage Video" with new 2018 HSR Statistics
- Updated the "Why Partner with an HSR Certified Home Stager" Video
- Added two animation gifs (like the one below) to the Content Curation section (along with videos)
- Updated ALL of our Website Themes, so they have the latest video statistics, new call-to-actions, better lead forms and animated images
- Changed out some of the more dated hero images - see the Ethereal Theme for new photos!
3. How to Shop the Market Training is Posted!
Just in time for some of you going to High Point, I have a information packed training on how to shop wholesale, go to the market, places to visit, how to store your inventory and tons of other helpful tips!
Member Black Book Section
4. An Organized Consultation Approach Live Webinar is Posted
Last month I did a live webinar with Sherry Castaldi who has a unique business model of pure consultations and she was generous to share her experience and answer questions. I've posted the updated video in the Quick Start section on Day 4 for you to enjoy.
Personally I loved the post where people shared how they showcase their business cards are their staging jobs...brilliant!
7. Bling Your Brand Section Redo
I just redid some of the Bling Your Brand videos and added more tips about this, so hopefully you like it.
8. Don't Forget the Holiday Design Training
It's that time of year where you can start marketing your holiday design service...or think about launching one! Go to Week 3>>Holiday Design for my complete training on this.
9. Don't Forget My "Thankful for You" Videos for Your Social Media
I have some quick Thanksgiving videos you can download and use in your social media for under the HSR Library>>Social Media Library. I also uploaded another video with statistics you may want to add to your website/share.
- We've completely redone the Realtor Partner section and added GORGEOUS hand-outs for you to easily customize (I have a how-to video) and give to your agent partners!
- Just in time for tax season we've added Tax Videos in the Social Curation section you can download
1. Sharing Your Story - In my webinars and blog posts I love to share your stories of struggle, success, interesting direction your business took you...you name it! When I share your story in a blog post, you get HUGE GOOGLE juice (see my video on that in the link below).
If you have a story to tell and want to see how my post got to the top of Google in two days, please go to this link and submit it:
