Time to Add Design
I always say that home staging and redesign are two sides of the same coin...the only difference is the "Who" we are designing for. For staging, we design for the buyer demographic and take a more impersonal approach. For redesign, we take a very personal approach and create functional, harmonious spaces that "work" with the home owner and are perfectly tailored to their needs, tastes and desires.
Earlier in the HSR Guide to Success, I said you could easily use the same approach to redesign as you do for staging in terms of the 8-step, FEEL HOME process. In this training, I'm going to expand upon that approach with some business tips and a systematic way of handling design jobs.
The terms "redesign" can be interchanged with "interior styling", "design" or just "styling" so use the terms you are most comfortable with as they are all the same. Do not use the term "interior design" unless you have taken a full interior design course that fits with the ASID requirements.
In this video, I outline how you handle design clients from start to finish but you can manage this service any way you prefer and even go more simple by following the HSR Guide to Success model. Feel free to pause the video or play back if needed.
If you are having trouble viewing the video above, please go to this private YouTube link: https://youtu.be/_-bBuUhBZq8
If you are able to spend time with the client and completely fill out the Design Order Sheet, then there is no need to send them the Initial Design Life Style Questionnaire because your questions are already answered. Spend as much time building rapport with the client as possible!
Use our phone script for taking phone calls from the Consultation section in the same way you take design phone calls.
If you're an Expert E-Designer Member, add a design board image from the HSR Templates (that fits with your client's style and the conversation you had about the home) to the follow-up email along with the importance of PLANNING the remodel ahead of time to SAVE money.